Persona generator is an online service that supports the communication and interaction between health experts, people with specific medical conditions, carers and designers. As well as using unutilised pre-existing information the service gathers experiences, issues and strategies developed by the target groups. This information is then amalgamated, so that participants cannot be identified, and formatted into a range of accessible archetype persona cards for each condition. Persona cards are a method used by designers to: initiate questions, for idea generation and to continuously refer to those who will use the end product and/or service throughout the design process. Persona Generator aims to: raise awareness of unacknowledged medical demographics worth designing for, make accessing and designing for these groups easier by supporting the communication between health experts, people with medical conditions and designers.